NEW HIGH (M)ART

WOOL AND THE GANG WEST COAST DEBUT & RECEPTION

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FOR IMMEDIATE RELEASE
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NOT THE SAME OLD YARN.

LOS ANGELES, December. 09, 2009 /www.newhighmart.com/ -- Wool and The Gang, the DIY knitwear phenomenon, make their exclusive West Coast debut at New High (M)art with an in-store appearance and opening reception, Saturday, December 12th, 2009, from 6―9 p.m.

On the heels of their successful launch at Colette in Paris and the November ribbon-cutting of their flagship studio in NYC's SoHo, the International-based knitting insurgency invade Los Angeles with their unconventional ready-to-knit kits, colorful Peruvian skeins of "Crazy Sexy Wool," "Sugar Baby Alpaca" and "Shiny Happy Cotton," plus a collection of pre-knitted, limited edition seasonal pieces for the needle-aversive.

With projects that range from "easy" to "experienced" and can't-wait-to-wear-it designs to motivate completion, the once tightly-knit community of yarn masters is now open to anyone who gives a darn. Just in time for the holidays, a Wool and The Gang kit comes smartly packaged and branded so it looks as fetching under the tree as it will once you wear it.

Available styles include crop sweaters, snoods, slouch beanies, pocket scarves, shoulder wings, braided vests, headbands, fingerless gloves, leg/arm warmers, fringe bags and more. All kits include everything you need to get your knit on. Spare wooden needles and yarn are also available.

The event includes a designer meet-and-greet, helpful pointers and first-come-first-served access to all limited items.

Rocking chair not included.

Contact:
info@newhighmart.com
323-638-0271

www.woolandthegang.com

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See also:

Celebrate good times with Wool and the Gang at New High (M)art on Saturday - LA Times

Images of Wool and The Gang Ready-to-Wear pieces:

NEW ARRIVALS: MELISSA PLASTIC DREAMS

Just in time for the Los Angeles rainy season...

VIVIENNE WESTWOOD ANGLOMANIA + MELISSA THREE STRAPS II, in Blue and Nude, $119

MELISSA JOY FLOCADO + ALEX. H., in Black Flocked, $99

MELISSA NUMA T-BAR SANDALS, in Black, $90

MELISSA + TRITON CLOG (as pictured at right), in Black, $78

MELISSA ASHANTI, in Red Flocked, Brown Flocked, $120

See images below (we have these and other colors in stock):

Transgender Day of Remembrance

Today is Transgender Day of Remembrance and NH(M) is doing it's part. We love you chicas. xo

Learn More here.

NEW ARRIVALS: PALLADIUM, LOVE BRIGADE X CONVERSE, SWEDISH HASBEENS

We just received the first of many shoe deliveries we're expecting. On the floor now you'll find the following:

Palladium Boots, baggy style in canvas and leather in sizes for women and men.

Swedish Hasbeens, Jodhpur Clog Ankle Boots, Peep-toe Clog Heels, Super-High Clogs, Baskm�lla Bohemian Clogs (As Pictured)

Love Brigade x Rob Roy x Converse, Converse re-mixes see LB injected zippers, straps, leather and more. Very limited edition. 2 styles.

Have a peek:

MM6 BY MAISON MARTIN MARGIELA COLLECTION AND BOOK

Arrived and on the floor. One of the first things we pursued once we knew we'd have a permanent sales floor in the new location was this line and it makes us incredible happy to have it as part of the NH(M) family. We're truly honored.

Also, in now is the Rizzoli published book Martin Margiela, Self-titled. This linen-bound, hardcover selection is the first to document the work of the famed Paris-based fashion designer.

Currently these items are in-store only with web to follow so stay tuned.

Here's a few images, but you really must see in person:

DVCou2re

A dark presence in the new space can be felt by the design twosome from D.F. called DVCou2re. Their prolific output of one-off contraptions are all show-stoppers and are all equally at home on a stage, in front of a camera or in a sex bunker.

A favorite of many stylists, these tend to barely hit the floor before they're pulled and subsequently bought so we're doing our best to grab quick images as they arrive.

Some Selects:

Objets d'(M)art

In our new space we have a separate room that we can use for retail installments in much the same tradition as our previous store in its entirety. Currently we're showcasing a project called "Objets d'(M)art" which is basically a curated dollar store in concept and execution. Think of it as a "Best of the Less" if you will. The inspiration came as an homage to our previous location downtown and its proximity to all the import discount stores we used reliably. It's a "you can take the store out of Chinatown, but you can't take the Chinatown out of the store" kinda thing.

We filled this room with products rescued from closeout warehouses, neighborhood bodegas, and actual 99 cent stores around the globe. The room is stocked with the practical and the peculiar, including flyswatters (Mexico), vegetable peelers (Japan) nutcrackers (Germany), Lightbulbs (Poland), doormats (China), and more. Not just anything of course, just the good stuff.... you know how we do.

The response so far has been tremendous so this installment will be running long into the future. We really appreciate the contrast of like somebody purchasing a $500 leather Margiela bag -- and a scrub brush. Amazing!

For press release and images, please click here.

View Images:

Los Feliz Village Location Now Open!

New High (M)art is proud to announce our new home in Los Feliz Village is open for business.

1720 N. Vermont Avenue
Los Angeles, CA 90027 Map

FREE PARKING IN REAR!

Hours: 12-10 pm daily

The new space employs ceiling-to-floor pegboard which allows us to display everything face-out, gallery-style which is really fun to dress. The fixtures are all handmade and often use readily-available building materials, reclaimed elements or rely on inventive solutions. There is a large custom-made clear acrylic readerboard that serves as a way to communicate the current roster of lines on the floor and a runway-esque dressing room with enough room to do your walk and turn in whatever you're trying on! Other branding elements include a handmade readerboard sandwich board and engraved nameplates throughout the store representing sections or designers.

In the press: LA Times, Racked

See pics below:

New High (M)art is moving!

Effective immediately the Chinatown offline store is now closed. Don't worry, the recession didn't get us -- we're actually growing! NH(M) is relocating to a much larger venue in the very nice and growing Los Feliz shopping district. Our goal is to complete the build-out and transition into the new space for ribbon cutting by ~~July~~ August (these things always take longer than you expect!). As much as we enjoyed the last year and a half in Chinatown, we're certainly not going to miss the afternoon death stench (chicken slaughterhouse next door), the recent jail releases asking for money (LA County Jail a few blocks over), eating Won Kok everyday (c'mon Chinatown -- sure we love Kok -- but would it really kill you to open a few different options and serve a decent coffee?), and awful parking with new higher rates (thanks Tony!). The new space is about 4 times as big with parking. It's also walking distance from our homes, offices and showroom -- so expect some late hours due to convenience! We'll write more soon.. oh and don't forget online shopping is open still. For studio services, we can still manage pulls through our office and showroom. Email us to schedule. See you in Los Feliz! xo

Rafa from TEAMO comes to LA with prezzies <3

This past week designer Rafa Cuevas of Teamo flew up from D.F. to LA to visit and brought a few treats for NH(M) and customers.

We're so excited to now have select pieces from the Teamo Spring/Summer 2009 collection. LOVES the colors and prices! mm

We also received reprints of the celebrity illustration tees they're so famous for, including: Mary Kate & Ashley, Kate Moss, Courtney Love, Terry Richardson and Vincent Gallo versions among others. Hurry, limited quantities!

Thanks Rafa! We had so much fun! xo

SHOP TEAMO HERE

A Few Images:

Hedi Slimane - California Teens - Fashion Diary - LA - April, 27 2009

Here's a quick link to a recent personal shoot Hedi Slimane did here in Los Angeles in April as part of his online Fashion Diary. There's some really nice images here with pieces by NH(M) loves Franc Fernandaz and Brian Lichtenberg. View online here: CALIFORNIA TEENS This is the second recent LA project with Hedi Slimane and Nicola Fromichetti to use Franc and Brian. The other one was for the current issue of Vogue Hommes Japan as we mentioned before and also recently restocked here for the third time as they keep selling out. BTW, we only have a few issues left. Enjoy a couple of teasers..

3-WAY SAMPLE SALE: ALEX & CHLOE, COSTUME DEPT., GREY ANT

Join us this weekend for a huge blowout sale in our adjacent parking lot and front sidewalk where we host Alex & Chloe, Costume Dept., and Grey Ant.

~~April 25th & 26th, 2009 12-6 PM~~

THE TWO-DAY EVENT WAS A SUCCESS -- THANKS FOR COMING BY!

There will be a large selection of samples, overstock, past season items and more! Expect plenty of Spring/Summer options.. Tees, Sunglasses, Shorts, tons of Jewelry, etc.

Plus, NH(M) is having a storewide sale inside as well... 10-50% OFF ENTIRE STORE ALL WEEKEND!

New High (M)art
741 New High Street
Los Angeles, CA 90012
For Map, click here.

Refreshments will be served.

For our webstore shoppers, don't worry we didn't forget about you:
Enter "SPRINGFEVER" at checkout to receive 10% off! (Expires May, 3, 2009)